Job Information
General Motors Parts Marketing Specialist in Warren, Michigan
Job Description
Hybrid - This role is categorized as hybrid. This means the successful candidate is expected to report to the Cole Engineering Center Podium, Warren MI three times per week, at minimum or other frequency dictated by the business.
Relocation: This job is not eligible for relocation benefits.
GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g., H-1B, TN, STEM OPT, etc.) NOW OR IN THE FUTURE.
The Role:
As a key member of the Aftersales Marketing team, the Parts Marketing Specialist has a unique and diverse role within the team contributing to several key marketing strategies for GM Genuine Parts/ACDelco. The successful candidate will work closely with internal counterparts and agency partners to help ensure a clear vision, with consistent and impactful execution of marketing activities with measurable results. This role is essential in supporting GM Customer Care and Aftersales business objectives for driving parts revenue and market share. You will be asked to drive innovation and push boundaries to market GM Genuine Parts/ACDelco to both B2B and B2C target markets.
What You’ll Do:
Launch Excellence/Go to Market: In partnership with Promotions Lead, you will execute the marketing launch of retail and ecommerce, including creative approvals as primary client, interfacing heavily with cross functional team
Social Channel Management: manage GM Geniune Parts/ACDelco social channels (Meta, Instagram), including engagement with social COE and facilitation of global best practice sharing with your counterparts around the world
Contact Center Interface: engage as business lead with contact center operations team, ensuring a brand aligned experience
Customer Facilitator: strengthen relationships with advisory board members through facilitation of Marketing/Ecommerce forums
Required Core Competencies:
A forward-looking mindset
Customer centric (b2b and b2c)
Ability to think strategically through complex challenges
Deliver results in an ambiguous environment
Strong attention to detail and follow through
Excellent collaborator
Inquisitive, strong research and presentation skills
Self starter, proactive, composed under pressure
Willingness to take our unique, special projects as they arise
Additional Job Description
Your Skills and Abilities (Required Qualifications):
Minimum of 1-3 years marketing experience
Successful demonstration of managing multiple projects/deadlines
Ability to present a compelling story that will enable swift decision making
Exceptional Organizational Skills and the ability to work cross funcitionally
What Will Give You a Competitive Edge (Preferred):
Bachelor’s degree in marketing
Knowledge of GM structures and processes
Automotive, aftersales/parts experience
Social channel management experience preferred
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About GM
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
Why Join Us
We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.
Benefits Overview
The goal of the General Motors total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan incudes, the following benefits, in addition to many others:
• Paid time off including vacation days, holidays, and parental leave for mothers, fathers and adoptive parents;
• Healthcare (including a triple tax advantaged health savings account and wellness incentive), dental, vision and life insurance plans to cover you and your family;
• Company and matching contributions to 401K savings plan to help you save for retirement;
• Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values;
• Tuition assistance and student loan refinancing;
• Discount on GM vehicles for you, your family and friends.
Diversity Information
General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities. GM is proud to be an equal opportunity employer.
We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.
Equal Employment Opportunity Statements
GM is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. GM is committed to providing a work environment free from unlawful discrimination and advancing equal employment opportunities for all qualified individuals. As part of this commitment, all practices and decisions relating to terms and conditions of employment, including, but not limited to, recruiting, hiring, training, promotion, discipline, compensation, benefits, and termination of employment are made without regard to an individual's protected characteristics. For purposes of this policy, “protected characteristics" include an individual's actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, lactation and related medical conditions), gender identity or gender expression, sexual orientation, weight, height, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about:
Our Company (https://search-careers.gm.com/en/working-at-gm/)
Our Culture
How we hire (https://search-careers.gm.com/en/how-we-hire/)
Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility.
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The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.