Job Information
Vertafore Sales Enablement Manager in US, United States
$65,000 - $85,000 + Bonus
The Sales Enablement Manager is responsible for maximizing the effectiveness of Vertafore sales organization teams through the development, delivery and management of professional sales content, messaging and tools. This person will work with many stakeholders at all levels across the Vertafore organization. They will create, maintain and execute content, knowledge and materials that ensure Vertafore achieves and exceeds revenue performance on all selling teams. As a key contributor to the Sales Enablement team, the Sales Enablement Manager is also responsible for professionally packaging the content and leading the roll out & training to the appropriate teams. They will engage and consult with strategic leaders across the organization and will be a critical contributor to the success of the organization.
Essential job functions included but are not limited to the following:
Facilitate sales discovery assessments (industry trends, differentiators, competitors, objections, business challenges), as a consultant for internal resources to determine content needs based on sales approach and product strategy.
Lead the design, development and implementation of best-in-class sales content to maximize the effectiveness of specific initiatives.
Create, execute and drive adoption of contemporary sales tools (e.g. insights, sales messaging, battle cards, talk tracks, scripts, presentations and training modules) designed to achieve revenue growth, new customer acquisition, and customer retention objectives for the sales organization.
Package sales tools and content to establish strong adoption and ensure consistent utilization
Engage with leadership from sales, marketing, revenue operations, product, support and services teams to ensure sales are properly enabled with knowledge and content from respective groups
Lead the creation of monthly and quarterly sales & marketing presentations through engagement with sales & marketing senior leadership
Collaborate & design sales motion materials including specific talk tracks and presentation materials
Create & maintain a centralized resource repository for sales to improve ongoing performance and minimize ramp time for new sellers.
Outreach and engage with customers & prospects in order to understand buying process and ensure sales team has necessary skills and intelligence
Train Sales team on best use of sales enablement materials.
Manage the sales enablement content repository and ensure that all information is easily and readily accessible at point of need.
Gather feedback from the Sales and Sales Leadership teams on a regular basis to constantly improve enablement tools
Coordinate with Sales Leadership to define and execute pipeline growth plans.
Act as sales champion across the business to ensure that the right programs, tools and content are developed to support Account Management and Sales teams
Lead cross-functional internal team meetings to manage status of deliverables and share feedback.
Support other core sales enablement functions and content creation specific to sales enablement
Drive the adoption of core sales methodology and value based selling to optimize sales forecasting accuracy and improve sales win ratios
Define, track, and analyze key performance metrics related to sales enablement initiatives, and use data-driven insights to refine and optimize programs.
Design & Create multimedia learning & training materials to improve knowledge in sales organization
Create engaging and interactive training materials, presentations, and resources that cater to different learning styles and levels of experience.
Own the processes related to broader sales enablement functions such as product launch coverage, content creation & distribution and tools & technology
Leverage sales analytics to identify gaps in the sales organization and create programs to improve seller productivity and performance
Knowledge, Skills and Abilities:
Passion for enabling sales channels with tools for success
Understanding of the sales process and the buyers journey
Ability to communicate the value of a product in a concise and compelling way
Advanced PowerPoint or Adobe Creative Suite skills
Ability to thrive in a fast-paced, unpredictable environment
In-depth knowledge of Microsoft 365 with high level of skills in PowerPoint, Excel, and SharePoint
Excellent organizational and time management ability
Excellent knowledge of Vertafore product suite and audience
Excellent understanding of insurance terminology, data analysis and interpretation
Strong understanding of Salesforce.com
Ability to create reporting within Salesforce.com
Appreciation of the business requirements of an InsurTech organization
Strategic thinker who can assess problems, create a plan and execute
Ability to develop and write creative, compelling, and accurate content in a variety of styles for diverse audiences and platforms, including print, online, and digital.
Proven communication and collaboration skills with internal teams, stakeholders, and clients.
Ability to work independently and exercise strong professional and editorial judgment.
Ability to manage multiple projects and workflow and meet deadlines.
Qualifications:
BA/BS Degree in business, marketing, or related field preferred.
2-3 years of experience in sales enablement, marketing, learning and development, project management or operations.
4+ years of Sales Enablement experience strongly preferred.
Demonstrated storytelling, writing, research and interviewing skills.
Strong grasp of enterprise business-to-business selling dynamics, sales methodologies, and value-based selling techniques.
Exceptional curriculum development skills, with the ability to create engaging and impactful training materials.
Additional Requirements and Details:
Travel required up to 10% of the time, with occasional overnight travel.
Ability to work remotely with a stable internet connection on an as-needed basis.
Located and working from an office location (when required)*
Occasional lifting and/or moving up to 10 pounds.
Frequent repetitive hand and arm movements required to operate a computer.
Specific vision abilities required by this job include close vision (working on a computer, etc.).Frequent sitting and/or standing.