Job Information
Amazon Sr Marketing Manager - New Segments, Onramps and Channels, Amazon & Prime Marketing in Tokyo, Japan
Description
Are you excited about innovating for a billion+ dollar business? Are you an innovative leader who combines marketing and technology? Do you want to help pioneer and scale a high impact, strategic priority for Amazon’s consumer business? Are you willing to roll up your sleeves and help build something new from the ground up? Join us to make a difference to how Japanese customers shop online.
The Team:
The JP Customer Growth and Engagement team works to help customers discover the best of Amazon and Prime using data and insights to invent, test, and scale programs that drive customer engagement and Prime growth. We invent to help new-to-Amazon customers enjoy a seamless onboarding, product discovery and shopping experience, and create an end-to-end flywheel of customer engagement whether they're on Amazon.co.jp, exposed to marketing off-site, or engaging with one of our key partners.
The Role:
We are seeking an innovative, data-driven, result-oriented Marketing Lead to pioneer and scale a high impact, strategic project which will help drive the next phase of Amazon's growth in Japan. You will contribute to our Go To Market strategy and take the lead on operationalizing key x-team initiatives to meet program goals. These span spaces you own and drive directly (e.g. owned & operated) as well as areas where you will partner with other teams with accountability to deliver (e.g. Econ, Partner Marketing, PM-T, Biz Dev).
The right candidate has successful experience in results-driven marketing, an unbridled passion for technology, and an entrepreneurial spirit with data driven approach to customer insights, strong product marketing vision, and x-team stakeholder management skills. They have experience working in a consumer tech/product roles owning cross-functional marketing in a fast moving and in a fast moving and ambiguous environment.
Given the initiative is still in an early phase, it will also be important come up with and test new ideas, dive deep into the data to double down on what’s performing, and create scalable programs and mechanism to grow effectively. You'll need to act both strategically and tactically - from the creation of plans, to the execution, and analysis of business impact.
Key job responsibilities
• Act as a key contributor to our Go to Market growth plan.
• Use customer insights and internal data and think beyond your direct workstream, develop hypothesis that guide innovation, and drive x-functional plans to drive new vertical growth.
• Take strategic and operational ownership of key x-team initiatives to deliver a cohesive, bar raising customer experience across O&O marketing channels, partner channels, and PM-T tech roadmap.
• Take leadership responsibility for efficient strategic planning and operationalizing mechanisms to automate manual process.
• Drive growth by leading the Diamond Roadmap and launching performance marketing driven programs informed by customer insights and our GTM strategy.
• Own growth KPIs; develop metrics and measurements to determine campaign effectiveness, including partnering with technical teams to implement performance measurement, attribution and channel optimization as inputs to business goals.
• Partner with a cross-disciplinary team of Product Managers, BD/Account Managers, Finance/Data Science
We are open to hiring candidates to work out of one of the following locations:
Tokyo, 13, JPN
Basic Qualifications
6+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience building, executing and scaling cross-functional marketing programs
Experience leading go-to-market for consumer software or hardware product launches
Preferred Qualifications
Experience using any of SQL or other analytical tools for conducting data analysis
Experience with customer segmentation, profiling, and targeting
Please check the website below for measures to eliminate unwanted second-hand smoking in each facility:
https://www.amazon.jobs/en/landing_pages/passivesmoking
就業の場所における受動喫煙を防止するための措置に関する事項については、下記リンク先をご覧ください。
https://www.amazon.jobs/jp/landing_pages/passivesmoking
The salary information can be provided individually prior to the 1st interview
賃金に関する条件は、１次面接の前に個別にご案内することができます