Job Information
Mondelez International E-commerce Lead MYSG in Selangor, Malaysia
Job Description
Summary
The role is critical in driving the E-Commerce agenda in the MYSG market. The role is responsible for driving the total E-Commerce agenda for the MYSG business whilst also having strong working links with the South East Asia E-Commerce team.
Main responsibilities:
Lead the creation of the ecommerce strategy that delivers the long term ambition with in-year choices outlined in a Picture of Sucess for each flywheel component with defined KPIs and initiatives to achieve the annual contract (AC).
To do this the applicant will need to;
Collaborate cross functionally to create aecommerce strategy that enables MDLZ to unlock growth and build e-commerce capability over the Stragetic Planning horizon (3-4 years).
Translate this strategy into a commercial plan that delivers the annual contract commitments for MYSG by;
Outlining and deploying actions against the E-Commerce Fly Wheel
Creating RTM sufficiency
Building strong partnerships with local & regional E-tailers and distributors
E-Commerce Strategy:
Create growth strategy for ecommerce across key building blocks; B2B, B2C and RTM initiatives.
Drive local alignment in MYSG market with key stakeholders
Liaise and build strategic fit to Southeast Asia E-Commerce priorities
Customer Facing:
Create strategic alliances with key ecommerce customers to develop internal understanding and data collection.
Create, propose and agree JBP with key customers that are tracked monthly.
Lock in annual growth plans and initiatives with key customers
On - platform development
Lead strategic approach, investment plan and tracking of key flywheel KPIs
Assortment – Review assortment, range, pricing for all brands. Track performance and course correct through collaboration with sales & marketing.
Availability – Create strong portfolio and listing and track against on platform listings, closing gaps wherefound
Content – Ensure all product content is best in class with key search terms, images identified and implemented.
Search – implement organic and paid search campaigns, track ROI and performance.
Activation – Create, execute and track annual activation calendars with key retailers through collaboration and building with Marketing and Category Planning teams
Annual Planning & Targets
Set the ecommerce targets in year on NR, GSD, GM for MYSG
Create robust bottom-up forecasts to deliver strong growth across E-Com platforms
Effectively manage trade spending for all E-Com channels
Create revenue building block forecasts for key customers and initiatives.
Track monthly performance and course correction vs plan.
Budget management
- Fully manage end to end budget planning and execution on annual and monthly basis.
Design future ready RTM for MYSG
Design the RTM creation fit for growth ambitions for MYSGmarket
Develop E-Distributor RTM plan for marketplace expansion
Requirements:
Experience:
6+ years of FMCG experience in E-Commerce.
Competencies:
Leadership Competency
Interpersonal savvy
Strategic agility
Process management
Managing vision and purpose
Developing direct reports and others
Dealing with ambiguity
No Relocation support available
Business Unit Summary
Mondelēz International in Southeast Asia is in five countries serving 19 markets with more than 18 nationalities and 7,500 employees. This group is emerging as one of the fastest growing regions in Asia, the Middle East and Africa, and we are proud of consistently producing high quality products in nine manufacturing sites. We are market leaders in key snacking categories, making and selling brands like Oreo and Tiger biscuits, Kinh Do mooncakes, Jacob’s crackers, Cadbury Dairy Milk chocolate, Tang powdered beverage, Halls candy and Eden cheese. We set the benchmark in being a responsible business and contributing to the communities in which we operate.
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Job Type
Regular
Brand & Portfolio Management
Marketing
At Mondelēz International, our purpose is to empower people to snack right through offering the right snack, for the right moment, made the right way. That means delivering a broader range of delicious, high-quality snacks that nourish life's moments, made with sustainable ingredients and packaging that consumers can feel good about.
We have a rich portfolio of strong brands – both global and local. Including many household names such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. We are proud to hold the number 1 position globally in biscuits, chocolate and candy as well as the No. 2 position in gum
Our 80,000 Makers and Bakers are located in our operations in more than 80 countries and are working to sell our products in over 150 countries around the world. They are energized for growth and critical to us living our purpose and values. We are a diverse community that can make things happen, and happen fast.
Join us and Make It An Opportunity!
Mondelez Global LLC is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance.