Job Information
Apple Product Manager, Apple Ads Campaign Optimization in New York City, New York
Product Manager, Apple Ads Campaign Optimization
New York City, New York, United States
Software and Services
Summary
Posted: Apr 24, 2025
Role Number: 200601051
At Apple, we focus deeply on our customers’ experience. Apple Ads brings this same approach to advertising, helping people find exactly what they’re looking for and helping advertisers grow their businesses.
Our technology powers ads and sponsorships across Apple Services, including the App Store, Apple News, and MLS Season Pass. Everything we do is designed for trust, connection, and impact: We respect user privacy, integrate advertising thoughtfully into the experience, and deliver value for advertisers of all sizes—from small app developers to big, global brands. Because when advertising is done right, it benefits everyone.
Are you passionate about shaping the future of advertising technology? We are seeking a dynamic Product Manager for our Campaign Optimization team. Drive the development product strategy and development of automation products of that help our advertisers be successful on our platform. Pair customer empathy with analytical rigor to form hypotheses and influence the direction of our AI-driven products, directly impacting thousands of brands and the future of digital advertising at Apple. If you're driven by using data driven insights to bootstrap zero-to-one products and creating solutions that impact customer and business outcomes, we want you to lead with us!
Description
Collaborate with cross-functional teams to define and achieve success metrics for optimizing advertiser campaigns.
Lead product strategy and execution from concept to launch, using data analytics to inform decisions.
Develop hypotheses and evaluate them through data-driven insights and customer feedback.
Assess technical and non-technical trade-offs for product decisions and communicate findings across teams and to executives.
Work closely with engineering teams to test and launch new products and features, focusing on customer-centric solutions.
Engage with partners, conduct complex data analysis paired with experiment design, define product use cases, and drive projects that transform advertising experiences while upholding our commitment to privacy.
Minimum Qualifications
Bachelor’s degree in a relevant field or equivalent experience.
2+ years of experience in product management.
Demonstrated ability to define measurable success metrics and lead teams to deliver results.
Exceptional written and verbal communication skills, with the ability to clearly and concisely convey results and opportunity areas to cross-functional teams and leadership.
Excels in a fast-paced environment with a high degree of ownership and accountability.
Proficiency in SQL and experience in analyzing complex, large-scale data sets to form hypotheses, justify product opportunities, and measure success.
Experience collaborating with engineering and data science teams for product development.
Preferred Qualifications
2+ years of experience in product management within digital advertising technologies.
Expertise in ad optimization algorithms and digital marketplaces, specifically in building auto-bidding and budget optimization systems.
Proven track record of launching and enhancing advertising products.
Background in Statistics, Experimentation, Machine Learning, and AI.
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $143,100 and $264,200, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.Learn more about Apple Benefits. (https://www.apple.com/careers/us/benefits.html)
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .
Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation.
Apple participates in the E-Verify program in certain locations as required by law.Learn more about the E-Verify program (https://www.apple.com/jobs/pdf/EverifyPosterEnglish.pdf) .
Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Reasonable Accommodation and Drug Free Workplace policy Learn more .
Apple is a drug-free workplace. Reasonable Accommodation and Drug Free Workplace policy Learn more .
Apple will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in San Francisco, review the San Francisco Fair Chance Ordinance guidelines applicable in your area.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.