Job Information
GE Healthcare Product Specialist, DCAR/ICAR, PCS in Moscow, Russia
Job Description Summary
Diagnostic and Invasive Cardiology Product specialist is a highly-educated specialist with solid knowledge of the product including technical side. Product specialist provides market development and sales support of dedicated products in the assigned region through technical and clinical support. Product specialist may work individually at an account and as part of a team develops and implements marketing tools and strategies in market analysis and product promotion.
Responsibilities can range from pre-sales demonstrations to post-sales application. In this role product specialist also owns ongoing post sales end-user support including on site visits to drive more proactive customer engagement to Diagnostic and Invasive Cardiology products.
GE HealthCare is a leading global medical technology and digital solutions innovator. Our purpose is to create a world where healthcare has no limits. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.
Job Description
Key essential responsibilities include (but are not limited to):
Apply product and market knowledge to develop and promote cardiology solutions, implement marketing strategy and maintaining satisfactory after-sale relationships in collaboration with the sales and cross modality teams.
Conduct high quality technical support during sales process by demonstrating the full range of hardware and software features of Diagnostic and Invasive Cardiology products, including potential capabilities and the benefits of the equipment
Quoting the product features and price according with key clients’ requests and technical requirements
Collaboration with RA team to update products registration dossier
Communicate effectively with members of sales/marketing/service team to maximize all sales potential
Driving render/bid process including the needs qualification, vendor selection, quotation and closure of their product/solution/service opportunities to meet orders, sales, and margin targets as well as to maximize customer satisfaction
Maintaining up to date detailed knowledge of Diagnostic and Invasive Cardiology product. Be able to present and discuss the technology and clinical benefits in terms which are relevant to customers
Providing market analysis in RCIS region for marketing strategy and ensure implementation of the marketing strategy in LCT
Conducting market, competitor, and win/loss analysis; providing feedback from the field for the purpose of product gaps analysis; participating in price execution process; Organizing and managing Round Table and Works Show; Providing support in reference sites management; managing customer calls/meetings; Providing promotion support of the DCAR\ICAR products in RCIS region including, but not limited to coordinated marketing strategy, participation and organization of national/local conferences and master-classes
Increase the level of end-user’s satisfaction, manage customer’s engagement to equipment by continuously studying the optimization of the utilizing of Diagnostic and Invasive Cardiology products equipment, software
Continuously develop and improve a network of key opinion leaders within the assigned territory, support in the management of reference centers
Participating in creation and realization of strategic projects and multi-modality solution
Collecting and sharing data using various systems (SFDC, etc.)
Develop of marketing materials (brochures, presentations, training videos) to promote and develop the product on the market
Actively participates in the communication of concepts and ideas designed to benefit customer support and educational efforts.
Qualification requirements:
Bachelor’s Degree in Marketing, Engineering, Science, Business Administration or other related field
Customer oriented and self-starter mentality, high work standards and quality
Excellent oral and written communications skills, ability to understand and present complex material in simple language
Work with technical documentation
Strong analytical skills
Strong project management skills
Ability to work effectively within a matrix environment
Team oriented – ability to motivate and work well with diverse, cross-functional teams
Excellent listening, and interpersonal skills.
Proven ability to work globally
Ability to work with technical documentation
Ability to deliver results in a tight schedule
Computer literacy
Confident intermediate level of English.
Preferable requirements:
Medical device or pharma experience, knowledge of cardiology diagnostic equipment and electrophysiology products is highly preferred
Possess strong analytical and problem-solving skills
Willingness to take the initiative to identify opportunities for improvement and take actions to improve
Ability to multi-task effectively and manage multiple priorities at one time
Flexibility/adaptation to changing environment
Additional Information
Relocation Assistance Provided: No