Job Information
University of Miami Manager, Development Communications in Coral Gables, Florida
Current Employees:
If you are a current Staff, Faculty or Temporary employee at the University of Miami, please click here (https://www.myworkday.com/umiami/d/task/1422$7248.htmld) to log in to Workday to use the internal application process. To learn how to apply for a faculty or staff position using the Career worklet, please review this tip sheet (https://my.it.miami.edu/wda/erpsec/tipsheets/ER_eRecruiting_ApplyforaJob.pdf) .
The Manager, Development Communications (A) supports the development and execution of the department’s communications strategy in furtherance of the organization’s mission and goals. Moreover, Manager, Development Communications (A) collaborates with other departments to ensure a unified message.
CORE JOB FUNCTIONS
Constructs and deploys daily eblasts, ensuring their effectiveness and alignment with the organization’s goals.
Conducts thorough testing of emails for functionality and adherence to quality standards.
Optimizes email designs and layouts for desktop and mobile devices, incorporating best practices for email marketing.
Implements optimization strategies for email campaigns based on analytical insights, including A/B testing.
Utilizes email marketing metrics to enhance campaign performance, focusing on improving key indicators such as open and click rates.
Develops and implements new email templates within Salesforce Marketing Cloud, improving communication efficiency.
Collaborates on email campaign reporting, analyzes data to refine strategies and boost future engagements.
Manages and optimizes online forms and surveys for Development and Alumni Relations, enhancing user interaction.
Stays informed on the latest trends in email and digital marketing, adjusts strategies to maintain cutting-edge approaches.
Oversees the maintenance and content management of Development and Alumni Relations web properties, ensuring optimal performance.
Creates and executes strategies to boost engagement through web and eblast channels, enhancing user experience.
Manages web content updates using HTML and CSS, ensuring the website remains current and effective.
Addresses and resolves website issues promptly, maintaining a high level of user satisfaction.
Implement and manage website analytics tools, using data-driven insights to improve site engagement and performance.
Adheres to University and unit-level policies and procedures and safeguards University assets.
This list of duties and responsibilities is not intended to be all-inclusive and may be expanded to include other duties or responsibilities as necessary.
MINIMUM QUALIFICATIONS
Education:
Bachelor’s degree in relevant field
Experience:
Minimum 3 years of relevant experience. Any relevant education, certifications and/or work experience may be considered.
Knowledge, Skills, and Attitudes:
• Skill in completing assignments accurately and with attention to detail.
• Ability to analyze, organize and prioritize work under pressure while meeting deadlines.
• Ability to process and handle confidential information with discretion.
• Ability to work evenings, nights, and weekends as necessary.
• Commitment to the University’s core values.
• Ability to work independently and/or in a collaborative environment.
The University of Miami is an Equal Opportunity Employer - Females/Minorities/Protected Veterans/Individuals with Disabilities are encouraged to apply. Applicants and employees are protected from discrimination based on certain categories protected by Federal law. Click here (https://www.hr.miami.edu/careers/eo-ada/index.html) for additional information.
Job Status:
Full time
Employee Type:
Staff
Pay Grade:
A9
The mission of the University of Miami is to transform lives through education, research, innovation, and service. A vibrant and diverse academic and healthcare community, the University of Miami and the University of Miami Health System ("UHealth") have rapidly progressed to become one of the nation’s top research universities and academic medical centers in the nation.
The University comprises 12 schools and colleges serving undergraduate and graduate students in more than 350 majors and programs. Visit welcome.miami.edu/about-um to learn more about our points of pride.
The University ranks No. 55 on U.S. News & World Report’s 2022 Best Colleges list and ranked No. 49 in the 2022 Wall Street Journal/Times Higher Education College Rankings.
Bascom Palmer Eye Institute is ranked the #1 eye hospital in the USA and offers some of the nation's premiere eye doctors to treat every eye condition for adults. Sylvester Comprehensive Cancer, part of the Miller School of Medicine, received the prestigious National Cancer Institute designation in 2019.
The University of Miami and UHealth have also ranked among the Forbes Best Employers and Best Employers for Women on several occasions, most recently in 2022.
Transforming lives
With more than 17,000 faculty and staff, the University strives for excellence, and is driven by a powerful mission to transform and impact the lives of its students, patients, members of the community, and people across the globe.
The University is committed to fostering a culture of belonging, where everyone feels valued and has the opportunity to add value. Through values of Diversity, Integrity, Responsibility, Excellence, Compassion, Creativity, and Teamwork (DIRECCT) the U community works together to create an environment driven by purpose, excellence, community, and service.